With the development of technology, online shopping platforms have become increasingly widespread and consumption habits in Turkey have also taken a different form.
Due to the competition between online shopping sites, the continuous discount campaigns have become an opportunity for the citizens whose purchasing power has decreased due to the economic crisis.
The number of people who want to take advantage of the discount campaigns of online shopping sites, where almost every product from technology to cosmetics, from kitchen shopping to vehicles and residences is sold, is increasing.
While this is the case, according to a study, 2 out of 3 people in Turkey shop online once a day. On the other hand, there is a great interest in online shopping for buying and selling second-hand products.
The second-hand market, especially in electronics and clothing, has shifted online due to the economic downturn.
CITIZENS ARE TRYING EVERY WAY TO BUY CHEAP AND DISCOUNTED PRODUCTS
The economic crisis in Turkey has deepened so much that citizens try every way to buy cheap and discounted products.
Online shopping sites, which are preferred all over the world for their convenience and ease, are preferred for affordable shopping in Turkey. Households whose purchasing power has decreased are trying to meet their needs in the most appropriate way by turning the discount campaigns made by online shopping platforms into opportunities.
According to the statistics made in Turkey, there has been a great increase in the number of people who shop for kitchens through online shopping sites in the last two years.
The biggest reason for this is that citizens turn to discounted products in basic consumer products against inflation in food products.
According to the research that reveals this, Turkey comes first among the countries that carry out their kitchen shopping online in Europe.
CITIZENS FIND THE REMEDY IN BUYING SECOND HAND PRODUCTS
At the beginning of the opportunities offered by online shopping is the buying and selling of second-hand products. Due to inflation and the rise in foreign exchange, citizens have now turned to second hand in electronic and clothing shopping.
While it has become a dream for the low-income group to buy a brand new electronic product, citizens who cannot find anything suitable for their budget, even in clothes, find the solution by buying second-hand products.
Interest in websites that allow buying and selling suitable and second-hand products through online platforms is increasing.
While online shopping is preferred because it offers comfortable and reliable opportunities all over the world, unfortunately, it is preferred in Turkey due to the economic crisis and low purchasing power.